It’s the first day of 2018 (second day for some of you) and the time when many of us create goals and make resolutions for the 365 days ahead. A year, 365 days can seem like a long time to do anything consistently let alone do something new for that long. Matt Cutts, formerly Google’s head of webspam, has an alternative to making New Year’s resolutions. That alternative is the 30 day challenge. Try to do something new for 30 days and see if it sticks. As you can see in Matt’s TED Talk, sometimes the 30 day challenge creates lasting lifestyle improvements and sometimes it just helps you make a change for 30 days.